9-28-2012 Press Release

September 28, 2012


The Johnny O Alzheimer's and Dementia Awareness Foundation, is collaborating with The Matthew Gfeller Sport – Related TBI (Traumatic Brain Institute) Research Center at the University of North Carolina – Chapel Hill on awareness and research grant funding

Scottsdale, AZ – September 28,2012

The Johnny O Alzheimer's and Dementia Awareness Foundation based in Scottsdale, AZ has recently embarked on another critical mission to promote awareness and facilitate research in the quickly emerging developments related to CTE or chronic traumatic encephalopathy. Our foundation is proud to be recognized as a new pioneer in this extremely critical and fast growing neurological disorder related to concussions and brain injuries as a result of various sports, recreational activities and military service.

As new "Pioneers in TBI (Tramautic Brain Injury) Awareness", we are also proud to announce our recent collaboration with the Matthew Gfeller Sport-Related TBI Research Center at the University of North Carolina-Chapel Hill under the direction of Kevin M. Guskiewicz, PhD, ATC, FACSM, FNATA. The Matthew Gfeller Sport-Related Traumatic Brain Injury Research Center conducts research on sports-related concussions. They have investigated the effect of sports-related concussions on balance and neurocognitive function in high school, college, professional, and the long-term neurological issues related to playing sports.

We will be the first Alzheimer's and dementia foundation in the US to create singularly focused research and awareness efforts in sports, recreational activities and military service!

According to an American Association of Neurological Surgeons (AANS) study utilizing CPSC (Consumer Product Safety Commission) data, there were an estimated 446,788 sports-related head injuries treated at U.S. hospital emergency rooms in 2010. And it affects all age levels, not just the current popular perception that it is a retired athlete issue. (i.e. sports and recreational activities contribute about 21 percent of all traumatic brain injuries among American children and adolescents).

Additionally, in a study led by Dr. Lee Goldstein of Boston University's School of Medicine, his team of scientists and other researchers concluded that veterans exposed to roadside bombs and heavy blasts exhibit injuries to the brain remarkably similar to that of tackles and punches. Since 2001, the military has confirmed traumatic brain injury – widely considered the precursor to CTE – in more than 220,000 of the 2.3 million troops who have served in Iraq and Afghanistan.

Our new and additional critical mission of the Johnny O Foundation is to develop and implement a national outreach program that includes a military service focus as well as the sports of football, soccer, baseball, softball, basketball, hockey and many other action sports such as cycling, water sports, snowboarding, skiing, skateboarding, those BMX biking. It is our intention to help fund grants at the Matthew Gfeller Center to improve awareness, facilitate evaluation, and improve rehabilitation through research and education. And Dr. Kevin M. Guskiewicz and the Matthew Gfeller Center at the University of North Carolina in Chapel Hill, NC are recognized as the nation's leaders in this emerging and critical area of traumatic brain injury focus. We are very proud of this new partnership!

About The Johnny O Alzheimers, Dementia, and TBI (Tramautic Brain Injury) Awareness Foundation. The Johnny O Foundation is a 501 (c) (3) non – profit ,which operates nationally. Our mission is to educate the public as to the seriousness of Alzheimer's, Dementia and TBI by raising the necessary donations to accomplish our objectives. We are also dedicated towards helping fund the necessary research to find a cure for Alzheimer's and Dementia while promoting awareness, education and research funding in the area to improve safety standards to prevent traumatic brain injury, which is the precursor to TBI. We believe it is our cutting edge foundations turn to receive some of the monies currently being so generously donated in the "Finding a Cure" world at both the private and corporate levels. Our "Forgotten Seniors", their caregivers and the millions of Americans involved in sports, recreational activities and military service suffering from traumatic brain injuries deserve their share and attention!. Visit www.thejohnnyo.org for more information.


Mark ORavitz
PO Box 15211
Scottsdale, AZ, 85267
Ph: 602-820-7655
Fax: 480-427-4987